Bum Marketing In A Nutshell

Posted by admin - 10/09/08 at 10:09 pm

Numerous net businessmen and enterprising webmasters realize the worth of article marketing

Visualize this: the moment an article is submitted to an article index, it can get picked up by a lot of online and offline distributors.  And because such writing piece cannot be reprinted without indicating the associated resource box, you’d be able to expose your URL to many persons.

But here’s the issue: article marketing is a commitment.  You will need to write and submit at least 4 pieces of writing per week just to be competitive.

But what if you don’t have the time to  write and submit articles that often?

Is there an easier way to do these?

You’re fortunate!  There is really a comparatively fresh method that guarantees to put your website in the number one page of SERPs just by giving one article – yes, only ONE composition – to one, two or three article directories.

This strategy is named Bum Marketing, and it was conceptualized by a pioneering online marketer named Travis Sago.  When it was first published by the closing stages of 2006, it made quite an impression in the scene of eCommerce, and for best reasons at that.

So what is Bum Marketing and how, precisely, does it work?

Bum Marketing starts with the selection of the correct keywords.  Nothing new you might say?  Consider again.  We’re not just hunting for any keywords.  We’re searching  for a slogan that people  really utilize to search for information on the internet, where such phrase dominates a good number of searches but is offered by only a number of websites.

For instance, you have opted the theme “dog training.”  The issue directs thousands upon thousands of searches everyday.  On the other hand, the correct keywords of “dog training” carries numerous web sites in the search engines.

The theme is too universal.  If you utilize the keywords as they are, you won’t be able to get a lot of visitors for your website. 

The solution?  You have to confine it.

“How to teach your dog to fetch the newspaper,” the accurate key phrase, fetches a mere 300,000 web sites.  This fact is simple to control!

The next step you have to accomplish is to create a piece of writing that will include the key line above.  The main phrase should come up at least 3 times for every 100 words of text.  A 250 to 1,000 word article will do.

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