Maximising Your Articles
Article directories are still one of the most reliable and popular methods of getting links to your site by submitting your own link embedded into the article. What we are doing is running an article marketing campaign. If you do nothing more than submit the article you will have some keyword anchored links that are, hopefully, pointed to some of your deep pages at your site.
This {lower|basic} level of article marketing is a great start, but with some more work the links could become great links. What happens is, when you submit your article a new page is created in the article directory and this article will begin its life as an NR page rank. In order to get page rank authority a web page needs links and the more sites that link to your article, the higher the PR authority it will attain. And the higher the PR, the more powerful the links from that site down the track. The article is more likely to be indexed quickly if it receives links.
That leads to asking how does your article get links to it? You build them, of course.
Using Social Bookmarking
I’ve heard that people use the social bookmarking sites to get traffic to their websites. Using social bookmarking sites to make friends is only on of the uses that can be made with those site. The Internet Marketer can make use of the social bookmarking sites for a completely different reason and that is for the power that the backlinks indirectly can give your website.
An effective article marketing strategy is to use your social bookmarking account to bookmark your article. A better strategy is to bookmark your article from, say, 20 different social bookmarking sites. With such a large number of social bookmarking sites to choose from the number of links to each article is up to you.
Pushing It A Step Further
If you’ve written one article and submitted it to an article directory, it’s only a small step to rewrite the original so that it will be unique enough to be able to submit it to another article site. This is called article spinning. You’re after changes to the original article of more than 40% which is fairly easily done by shuffling a few paragraphs around, rewriting some sentences and replacing words with synonyms. Spin the original once and a second article is the result and when that is sent to a second article directory you’ve just doubled the number of links to your site with that one original article.
You can take the process further. Using some spinning software you simply have to put in a little time and effort to think up enough alternative sentences, phrases and words to make the resulting articles unique. Obviously, the more work you put into changing the original article, the more unique your articles will be. Different article titles will be needed to accompany the selection of spun article bodies, as well as the required summary boxes and author bios.
The process of visiting each article directory manually and submitting your spun articles follows once you’ve created your folder of spun articles. Taking notes of what you are doing is vital. For each new article submission it will be necessary to send links to it to get it indexed as quickly as possible.
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This entry was posted on Thursday, November 13th, 2008 at 4:53 am and is filed under General. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.
